Brand Identity
Noonu, Maldives
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Completed in
2022
Introducing a local destination brand nestled within Noonu Atoll, specifically on the captivating island of Velidhoo, in the mesmerizing Maldives. Our mission was to craft a symbol deeply intertwined with the island's rich history while embodying a modern and minimalist aesthetic – an emblem that resonates with both visitors and locals.
Velidhoo holds a special place in the hearts of our founders, serving not only as their home but as a repository of cherished memories and shared experiences. Thus, when tasked with this assignment, we approached it with a profound sense of personal connection and reverence. Guided by the principles of minimalism and modernity, we embarked on a quest to distill the very soul of Velidhoo into a visual identity that speaks volumes – a beacon beckoning travelers to its shores with promises of serenity and adventure.
The result? A brand that serves as a testament to Velidhoo's timeless allure, encapsulated in a logo that is both elegant and evocative. Crafted with precision and care, our logo embodies the island's essence in its purest form – a tribute to its past, a celebration of its present, and a harbinger of its future.
As we look ahead to the future, we are filled with excitement and anticipation for what lies ahead. We envision Velidhoo not just as a destination but as a symbol – a symbol of beauty, resilience, and the enduring human spirit. And we are honored to have played a part in bringing that vision to life.